In Assn. with MTV and Celeb Chef Ranveer Brar
Mercedes-Benz organized a unique customer engagement drive in Bangalore, called the Luxe Drive. The Mercedes-Benz Luxe Drive was aimed at Mercedes owners and potential buyers to give them a one of a kind luxury experience.
The event was a perfect blend of experience, thrill, entertainment & grub. There was a lot on offer from the sleek & sexy cars of Mercedes-Benz and entertained by MTV sessions and treats by Chef. Ranveer Brar.
The final platform was to showcase the superior Traction Control System (TCS), Acceleration Skid Control (ASR), Brake Assist, and the Anti-lock Braking System (ABS). The final exercise was to showcase how the car will behave under emergency braking and while the driver has to make a sudden move to try and avoid a collision.
Throttle Challenge and Anti-skid Test
Mercedes-Benz organized three platforms to show how the cars handle. First was a twisty section where professional drivers showcased how the CLA and the GLA handled. Customers were taken along for all the rides
This unique experience provided the customers to experience heart-in-mouth thrills with the fleet of CLA, GLA and A-class. It was a high-speed drive on the tarmac led by high-speed drifts across the orange corner-stones
Oh wait! what about the lovely GL siblings?
The Mercedes SUVs were taken along a artificial track to demonstrate how well the electronic and driver aids helped vehicles tackle off-road activities. The highlight was how the SUVs tackle steep inclines and descents, thanks to its 4MATIC all-wheel drive system and Hill Hold and Descent feature.
It was an experience an off-road with the track featured for 30 degree inclination, hill hold assist and downhill regulation with air suspension, in the segment we experienced the Mercedes GLS .
The final platform was to showcase the superior Traction Control System (TCS), Acceleration Skid Control (ASR), Brake Assist, and the Anti-lock Braking System (ABS). The final exercise was to showcase how the car will behave under emergency braking and while the driver has to make a sudden move to try and avoid collision.
When Performance meets Luxury
Other highlights included the entire range of Mercedes-Benz cars on display, amazing food and drinks, Mercedes-Benz merchandise and plethora of food trucks.The legendary S-Class on display stole the show with its panache style looks and its massive wheelbase.
If you still haven’t had enough with the day, the party was Lit post-dusk:
There were parallel sessions from MTV to keep us sprinting on the toes. Nevertheless, I spent most of my time capturing the beasts in action.
composed by Zahoor Hassan
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