2025 Tata Sierra Arrives at Rs 11.49 Lakh: Here’s Everything You Need to Know

After years of teasers, concepts, and a reveal last week, Tata Motors has officially launched the all-new Tata Sierra, pricing it from Rs 11.49 lakh (ex-showroom). The reborn SUV revives a badge that disappeared more than two decades ago, but the 2025 model doesn’t lean on nostalgia, it reimagines the Sierra for a new generation. Bookings for the SUV open on December 16, 2025, both online and across country-wide dealerships, with customer deliveries slated to begin from January 15, 2026.

Tata Sierra – Exterior Design

Tata’s designers have kept the Sierra’s distinct identity intact while pushing it into 2025 with bold, futuristic elements. The front gets a full-width LED light bar, a textured grille, and headlamps positioned lower on the bumper for a more rugged stance. The SUV’s trademark Alpine window-inspired profile returns in a more contemporary interpretation, helped by a blacked-out B-pillar and contrasting roof. During the design presentation it was revealed that the headlights on the Sierra are in the slimmest in India, measuring in at just 17 mm.

At the rear, a connected taillamp and short overhangs maintain the upright, boxy character. Other notable exterior touches include flush door handles, 19-inch dual-tone alloys, generous black cladding, and silver rear skid plates.

Tata Sierra – Interior Design 

Step inside, and the Sierra feels and looks premium. The dashboard is dominated by a triple-screen setup, a fully digital instrument cluster for the driver and two shared infotainment displays for navigation, entertainment, and passenger-controlled functions. Borrowing few cues from the Curvv, the SUV gets a new four-spoke steering wheel with an illuminated Tata logo. The cabin’s black-grey theme is complemented by soft-touch materials and thoughtful storage spaces.

Tata has kitted out the all-new Sierra with a host of tech and features, iRA 2.0 connected car suite with a Snapdragon processor & 5G connectivity, Over-the-air updates,dual 12.3-inch screen, one for the passenger and one central screen, the driver display is a 10.25 inch unit, 12-speaker JBL system with a soundbar & Dolby Atmos, Arcade app store, HypAR head-up display, Dual-zone climate control, Panoramic sunroof, Wireless charging, mood lighting, 360-degree camera, rear sunshades, and more.

Higher variants offer luxuries like ventilated and powered front seats with memory settings, a powered tailgate with gesture control, reclining rear seats, a cooled glovebox and Type-C ports

Tata Sierra – Variants and Colour Options

The Sierra range spans seven trims – Smart Plus, Pure, Pure Plus, Adventure, Adventure Plus, and Accomplished. Tata is offering six paint options with colourful, destination-inspired names such as Bengal Rouge, Andaman Adventure, and Munnar Mist. A stealthy Dark Edition is also expected to join the portfolio.

Tata Sierra – Powertrain Options 

Tata is offering the Sierra with three distinct 1.5-litre engines, giving buyers the choice between diesel and two petrol units

1. 1.5-litre Kryotec diesel: 118 hp, 280 Nm
2. 1.5-litre naturally aspirated petrol: 106 hp, 145 Nm
3. 1.5-litre Hyperion turbo-petrol: 160 hp, 260 Nm

All the engines can be paired with either a manual or automatic transmission. The company has also confirmed that the all-wheel-drive variant is in the pipeline, which could make the Sierra one of the few lifestyle SUVs in its class with AWD capability.

Tata Sierra – Safety Suite 

The Sierra packs in Level 2 ADAS, six airbags, front parking sensors, an electronic parking brake with auto hold, and upgraded LED headlamps with a “turbo boost” high-beam function. During the product presentation, Tata showcased an internal crash test of the Sierra, where two Sierras collided head on. Tata claims that the new Sierra will be their safest car yet. The electronic parking brake has been made standard across all variants.

Tata Sierra – Market Positioning and Rivals 

The new Tata Sierra is positioned as a premium, design-focused SUV aimed at buyers who want something more distinctive than the usual mid-size options. It sits in the same space as the Hyundai Creta, Kia Seltos, Maruti Suzuki Victoris and Toyota Hyryder, but differs in the way it leans on its heritage and stands out through its styling and cabin experience. The proof will be in the pudding when we drive the car at a later date and bring you a detailed review.